Travel like a VIP —
without the VIP price tag.
Plan smarter. Stay organized. Unlock exclusive benefits.
PRANA is your AI travel concierge — helping you research, plan, and organize trips while unlocking VIP perks at 2,500+ luxury hotels worldwide.
Start Your 7-Day Free TrialCancel anytime
Four Seasons Bora Bora
French Polynesia
Shangri-La Paris
Paris, France
Castello di Casole
Tuscany, Italy
Janu Tokyo
Tokyo, Japan
Anantara Convento di Amalfi
Amalfi Coast, Italy
Silversands Grenada
Caribbean
Four Seasons Bora Bora
French Polynesia
Shangri-La Paris
Paris, France
Castello di Casole
Tuscany, Italy
Janu Tokyo
Tokyo, Japan
Anantara Convento di Amalfi
Amalfi Coast, Italy
Silversands Grenada
CaribbeanBook through PRANA. Get VIP treatment.
Same hotel rate. Better experience. Complimentary perks at 2,500+ Virtuoso properties.
ROOM UPGRADES
When available
$100+ CREDIT
Spa, dining, experiences
DAILY BREAKFAST
For two guests
FLEXIBLE TIMING
Early in, late out
The Reality
Trip planning shouldn't feel like a second job.
Endless tabs. Scattered screenshots. Hours lost comparing hotels that all look the same. And after all that work, you're still not sure you made the right choice.
Meanwhile, people with travel advisors get personalized recommendations, organized itineraries, and VIP perks — all handled for them.
What if you could have that —
without the advisor price tag?
The Solution
Meet PRANA.
PRANA is your AI-powered travel concierge. Tell it where you want to go — or just describe the experience you're after — and it handles the research, recommends the right hotels, builds your itinerary, and keeps everything organized in one place.
When you're ready to book, PRANA connects you to exclusive Virtuoso benefits: room upgrades, resort credits, daily breakfast. The same perks luxury travel advisors charge thousands to access.
Start Your Free TrialHow shall we begin?
Choose your path, or simply start a conversation
What PRANA does for you
Researches for you
Finds destinations and hotels that match what you're actually looking for.
Builds your itinerary
Creates realistic plans with proper timing, not just a list of things to do.
Keeps you organized
Hotels, flights, notes, ideas — all in one searchable place.
Adapts to changes
Plans evolve. PRANA adjusts with you — no starting over.
Remembers your preferences
Your travel style, past trips, what you love — PRANA learns.
Unlocks VIP perks
Book through PRANA and get upgrades, credits, and breakfast included.
What PRANA members are saying
★★★★★
"The $100 resort credit at the Four Seasons alone paid for an entire year of PRANA. I can't believe I used to book directly."
Honeymoon in Bora Bora
★★★★★
"We got upgraded to a suite with an Eiffel Tower view. PRANA found us a hotel we never would have discovered on our own."
Anniversary trip to Paris
★★★★★
"Finally, one place for all my trip planning. No more scattered notes and 47 browser tabs. PRANA just gets it."
Family trip to Italy
★★★★★
"Planned a girls trip to Miami in 10 minutes. PRANA suggested the perfect rooftop pool hotel and even mapped out our spa day."
Girls weekend in Miami
★★★★★
"Took my kids to a dude ranch in Montana. PRANA handled every detail — horseback rides, cookouts, the whole experience. Best trip we've ever taken."
Family ranch trip to Montana
★★★★★
"We visited St. Louis for a long weekend — PRANA found us a boutique hotel downtown and built an itinerary around the Arch, the zoo, and amazing BBQ spots."
Weekend getaway to St. Louis
CHOOSE YOUR ACCESS
Start with 7 days free
Then choose what works for you.
Common questions
What are the VIP benefits and how do I get them?
When you book hotels through PRANA, you automatically unlock Virtuoso benefits at 2,500+ luxury properties: complimentary room upgrades, $100+ resort credit, daily breakfast for two, and early check-in / late check-out. Same rate as booking direct — better experience.
Is PRANA only for luxury travel?
No. PRANA helps you plan any kind of trip — budget, mid-range, or luxury. The VIP benefits are a bonus when booking through our Virtuoso network, but the planning and organization features work for all travel.
How is this different from ChatGPT?
Generic AI doesn't have real hotel data, can't provide VIP benefits, and doesn't remember your preferences. PRANA is built specifically for travel: curated hotel database, structured planning tools, Virtuoso booking access, and memory of your travel style.
Can I cancel anytime?
Yes. No contracts, no cancellation fees. If PRANA isn't for you, cancel with one click.
Travel planning doesn't have to be stressful.
Let PRANA handle the research. You make the decisions. And VIP treatment comes standard.
Start Your 7-Day Free TrialCancel anytime